E-Planning is an adserver founded in 1998. They also provide programmatic buying and header bidding solutions.
E-Planning provides various reports at different levels. It reports on dimensions such as campaigns, Orders, Sites, Zones, Advertisers, Keywords and Conversions and metrics such as Impressions, Blank Impressions, Clicks, Unique users, Unique Clicks as well as Viewability metrics.
For Tercept to integrate with E-planning, you need to create a user for Tercept and to create a new user, click on Administration > Users > Add.
Author
Vinay B Rao
Lead Analyst, Tercept
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