Marrying Visualization & Collaboration

Data analysis shouldn’t be an isolated task — that’s why Tercept has released a suit of collaboration tools. On Tercept, team members are now able to share data and forward easy-to-digest visualizations to others who could gain value from the data. Making sure everyone understands the data and is able to make informed decisions is […]

We’ve added support for Facebook Video Analytics.

You can now track your Facebook Video level metrics like reach & engagement, video retention metrics, auto-play vs click-to-play stats, segment the data by fans vs non-fans, etc. You can measure video views, unique video views, understand which parts of your video are most engaging & least engaging to your audience, understand your audiences appetite […]

Introducing YouTube Analytics

We’re sharing a key update about Tercept Unified Analytics: We’ve added support for YouTube Analytics. You can now track your Video & Playlist Stats like No. of Views, Avg. View Duration across Playback locations, Device Types, Traffic Sources and Countries among others. You can also track your Ad, Video & Asset Monetization Stats like Earnings, […]

RTK.IO: New Data Connection

We’ve added support for RTK.IO: A leader in header bidding technology, RTK provides a platform for managing header bidding, real time bidding (RTB), and ad operations. From an integrated user interface, you can configure, install, and implement a complete header bidding solution across your sites while also leveraging real-time highly flexible analytics. You can take […]

Introducing our most sought-after feature yet: Custom Groupings

We just released our most sought-after feature yet: Custom Groupings Our customers have been asking us to provide a feature where they are able to define their own customized groupings of any dimension. For example: Many of our customers get traffic from multiple countries. However, it does not make sense to analyse data across 200 […]