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US Open Auctions, Display + Video, Desktop + Mobile Q4 Performance

  • November 30, 2020
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  • Tercept Blog

Q4 is holding its strength and the positive signs of growth we saw at the start of Q4 is continuing. There is an average CPM drop of around 35% as the Q4 progresses, but the advertisers are spending more as festive season grows nearer. The case of low CPM as also showcased via programmatic partners […]

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